Week 5 Reading Reflection

The biggest surprise I found in this reading was all the little pitfalls that one can encounter while attempting to start a business. I learned that you must do tons of research and learn every single aspect of the business you plan to venture into before actually starting the business. I did not find any part of this reading confusing, I reread it and learned a lot. I would ask the author if one can learn on the fly while creating the business because I believe that the best way to learn is to actually immerse yourself into something, like the business. I would also ask where he recommends we should research when attempting to start a business. I did disagree with anything the author wrote.